Telemarketing

All of Bollin Green’s telemarketing articles can be found in this archive. Check it out for handy hints and tips to do with telemarketing.

End-to-End Lead Generation and Telemarketing

End-to-End Lead Generation and Telemarketing 150 150 Nathan Cousins

The creation of leads and their conversion into profitable sales is vital to the success of any company operating in the B2B sector.  Businesses who have their own salesforce need…

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Is Telemarketing Right For Your Business?

Is Telemarketing Right For Your Business? 726 336 Nathan Cousins

Bollin Green has been offering its clients business-to-business telemarketing services for over 15 years. Telemarketing is at the heart of our business. Our pedigree is evidence of the quality of…

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Gate

The Gatekeeper – Dragon-Slaying in Five Steps

The Gatekeeper – Dragon-Slaying in Five Steps 726 336 Nathan Cousins

It’s a title that elicits visions of fantastical and fearsome creatures – dragons, the Balrog – but the gatekeeper can be altogether more intimidating and decisive a foe. There’s a…

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Call Journey

The Most Important Part of a Telemarketing Call

The Most Important Part of a Telemarketing Call 2200 1110 Nathan Cousins

There are many ‘theories’ in the world of sales. We thought we’d come up with our own and ask the team a question: what’s the most important part of a…

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Keys

The Art of Telemarketing: Three Key Practices

The Art of Telemarketing: Three Key Practices 726 336 Nathan Cousins

Despite malpractice by a sub-section of predatory quasi-marketeers pushing PPI, solar panels and insulation, telemarketing is still regarded as one of the most cost-effective means of market creation and pre-sales qualification. …

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