Data sourcing
Finding new prospects can be a challenge. Especially if you have no data to prospect! Our Data Sourcing service can help you to get your telemarketing and prospecting campaigns up and running in the blink of an eye.
Our Data Sourcing Process
Discover the requirements
We will work closely with you to determine what your requirements and data needs are before we start a telemarketing campaign with you. We will look at things like the volume of desired outcomes, quality of your existing data, compliance with local regulations, desired data format and data structure before we advance to the next step.
Agree the target audience
Once we have determined what data is required, we will look at narrowing down the data pool by profiling it to your desired target audience. We will work with you to identify the sector, seniority, position, location, and contact method for your new data. This enables us to get new data that is much more likely to convert then if we went for a blanket approach.
Source the data
Now that we know what we are looking for, we will reach out to our data providers to source the new data. We work with a collection of reputable provides who specialise in their field and are GDPR compliant. We will collect samples of their data and review it, and then advise which one we think will work best for your campaign. Any data we license from the provider will be licensed on your behalf and the agreement will be between you and the end provider.
FAQs about our Data services
Do you provide data?
We do source data on behalf of our clients if additional data is required at the start or during a telemarketing campaign. As a telemarketing company and third-party processor, we do not hold data and we do not provide it as a standalone service.
We work with a collection of data providers as every client and campaign has different requirements. By working with different provides it enables us to find the best profile match for that specific campaign. The data we source is only sourced from reputable providers who are specialist in their field.
At the end of a campaign, who owns the data?
When we source data, it will be on your behalf. This means the data will be licensed to you, not us.
The data we source will be licensed according to the requirements agreed during the briefing process we have with you. For example, if you only plan on a short telemarketing campaign, the data will only be licensed for a short period of time and for phone use only. If your campaign includes multiple channels and is planned for a longer duration, a long-term license that allows for multichannel use will apply.
We never share data between clients, and we have a robust and rigorous process to ensure data integrity and confidentiality is maintained.
Can the data be used for other marketing activities?
Yes. When we licence the data, it will be licensed to you, not us. This means if the license allows, you can use it for other marketing campaigns and activities.
Can you use our existing data and CRM?
Absolutely! We frequently work within our clients’ databases, which often comprises of cold prospects, warm leads, and existing customers.
If the data within the database is poor, we can cleanse, refresh, and enhance the data to ensure its fit for purpose. In cases where there is too little data or our clients are looking to target new sectors, we can source additional data to supplement the existing data pool.