Back to Basics: Marketing | Part 3 - Strategy eGuide

Back to Basics


Part 3 – Strategy

Putting in place your data and marketing foundation is just the start, now we’re getting into the fun parts. Creating a strategy and finding a way to bring it to life!

In this Back to Basic guide, we’re looking at how you can create a new powerful marketing strategy or adapt an existing one to align with your businesses goals. In this guide, we’re covering everything from campaign planning, budgeting, SMART goals, KPIs and more!

Download now
    Privacy Preference Centre

    When you visit our website, it may store information through your browser from specific services, usually in the form of cookies. Here you can change your Privacy preferences. It is worth noting that blocking some types of cookies may impact your experience on our website and the services we are able to offer. The full privacy policy can be found here: Privacy Policy

    Click to enable/disable Google Analytics tracking code.
    Click to enable/disable Google Fonts.
    Click to enable/disable video embeds.
    Mautic is used to tailor your experience on our website. This is required if you plan on submitting any forms.
    Our website uses cookies, mainly from 3rd party services. Define your Privacy Preferences and/or agree to our use of cookies.