Back to basics: Marketing - Set up guide mockup

Back to Basics


Part 1 – Set Up

Whether you’re new to marketing or an old-time vet, our back to basics series is perfect for refreshing your mind on all the basic elements you need to do before, during and after launching a marketing campaign.

In this guide, we’re covering the setup. Like most things in life, creating a solid foundation is critical when trying to create long-lasting success. This is why, in this guide, we’re looking at everything you need to do before creating a marketing strategy.

Topics covered in this part include:

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